Tips for Business Start Ups: the first sale and falling into business

There’s 1000 different cheeses to buy, 1000 types of ham to taste and 1000 glasses of wine to savour. But we only ever buy 3 or 4. From people who speak to us, are curious about us, and who look interesting to us. There’s no immediate strategy which closes one over the other; it might just be a single glance, a stumble, a misunderstanding that leads to that first transaction – but it’s not planned, strategised or considered consciously. The first trading moment may happen merely because we forget to tie up our shoelaces this morning, tripped and fell into the arms of an unsuspecting hotdog seller.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.